Category Archives: Web Analytics

How web analytics can lead you to success

benefits of web analytics

Google analytic is a free of cost web tool, which is utilized to track information that explain user interaction on your site whenever you are planning a search engine optimization campaign Google analytics will help you to measure the performance to have an effective SEO campaign. This tool will provide comprehensive information about multiple aspects of how your website is generating traffic and which keywords are generating more traffic and proving beneficial for your website.

Benefits of Google Analytic
Primarily it’s completely free of cost. Even though it’s a free tool, however still it’s as functional as any paid analytic tool available in the market. It won’t be an exaggeration if we say Google analytics is monopolizing the market due it its high functionality and integrated result generation.

Google analytics allows you to locate your website visitors. It also offers you to determine the affectivity of your main keywords as well as suggest you the other phrases and keywords people using to visit your website. At the initial stage of your SEO campaign, there might be low keyword density, but as you go further with your campaign, you will get more keywords listed as natural keywords.

google analytics

Analytics tool will help you comprehend which pages and links visitors prefer. Therefore, you will get to know which are the popular pages and links of your website. Also retrospect your optimization module is leading any traffic to your website.

You can understand how many first time visitors your are attracting because of your search engine optimization campaign. You can get the Google analytic option of geography and referral sources.

You can fine-tune your website with this analytic report you can make the necessary changes that will give you an overall diagnosis if you do a copywriting on any page which is not converting as per your requirements and needs then by converting It you are making all the necessary changes for making sure website progress.

Google analytics is not only collects data from Google, it also generate data from other search engines such as yahoo, Bing and Msn.

With Google Analytics, other than collecting data about traffic from Google, you will also be able to collect data traffic from MSN and Yahoo! search results with reverence for your site and use it to reinforce your stronghold on the search platform.

We highlight that it crucial for every business to analyze in the detailed behavior of the converting visitors. This comprises keeping a catalogue of multiple visits from the same user. Therefore, it also provides you comprehensive information about the who visited your site due to your SEO campaign but also how that visit turn onto conversion.

The Page analysis: page analysis provides you comprehensive data about the landing pages visitors most likely to visit. Which pages are essential for conversion and which pages they are more likely to exit. You can easily contemplate the vitality of the pages.

Unleash the Power of Web analytics

Web Analytics|Galagali Multimedia

The key factor of any marketing campaign is to generate a response from the customer. Traditionally, promoters were bound to wait for months to measure the efficacy of their campaign. In today’s scenario, the entire working of marketing industry is changing. Online marketing emerged as a prominent factor in marketing in recent years. Internet opened many doors for marketers to utilize maximum recourses of marketing. Whole marketing paradigm is shifting rapidly towards online marketing. To measure the effectiveness of the marketing campaign, companies incorporates analytics services. Analytics bestows comprehensive data about the entire campaign. What is analytics? Analytics is the result of systematic analysis of data, statistics or information. It’s vital to study Analytics to strategize marketing techniques. In the same way promoters and investors conduct Web Analytics to derive the results. What is web analytics? To put in a very simple words, web analytics means measuring the impact of your website on your consumers. Web analytics analyze all the web data to understand the web usage.

Web analytics provide concrete information about your website lead generation such as how many visitors are visiting your website? , how many of them are new? Or how many repeat visitors you are attracting? You can fathom the traces of users to your website and browsing preference. Web analytics are not used to just obtain traffic data to your website. It can utilize as an effective marketing tool also. Web analytic help you to trace from where you got your visitor. Did he clicked a link to reach your website or directly visited to your website? Web Analytics comes handy when you introduce a new marketing campaign. You can retrospect the factors of your advertising campaigns which evoked curiosity in users.

Web Analytics Services in ThaneGEO marketing is also termed as marketing geography; it’s a pivotal aspect of web analytics that is gaining popularity. To elaborate what is GEO Marketing, GEO Marketing utilizes the geographical data acquired from the website to construct and design effective marketing model. There was an old saying that success of any business is based on three things- Location, Location and Location. GEO marketing proves that location is still relevant to succeed in business.

Advantages of Web Analytics :

Traffic: Web analytics help to trace how a user is finding the website, how much time they are spending on your website along with the approximate data about their location. All this information is crucial for your commercial website. If it’s evident that you are generating more traffic from social media sites then it will be profitable to focus on the social media sites.

Customization: Analytics of your websites keep the track of the number of page views .You can also see what pages of your websites are getting maximum user attention. By understanding the user preference you can amplify the elements in which users are interested.

Effective Advertising: Lots of websites need revenue from advertiser to function. Statistical data from web analytics can be used as leverage in front of potential advertisers. High numbers of visitors in statistics can help you to charge more from the advertisements. Data is showing that the huge number of traffic coming from a certain demographic area. Then you can entice advertisers from that area to advertise on your website.

Web analytical data offers you the option to customize your website according to the user interest that will result in a greater number of website traffic for you and will create a better user experience.